Sweden conjures up images of blonde, gorgeous people, long summer days and enduring winter nights.
Of Stockholm, the country’s capital and one of the world’s most beautiful cities, of Swedish massages and, naturally, but not necessarily in the same breath, Jesper Parnevik’s wacky dress style. And we mustn’t forget Annika Sörenstam, perhaps the greatest lady golfer of all time.
Of course, the nation's current golfing hero is none other than Henrik Stenson, following his brilliant victory in the 2016 Open at Royal Troon when he held off an incredibly strong challenge from Phil Mickelson to claim his first Major title.
It used to be expensive for foreigners to visit Sweden, but since the devaluation of the Swedish crown, things have become more affordable.
With around 450 golf courses serving just less than half a million affiliated golf club members, there’s plenty of great golf to choose from.
If you’ve got the stamina you could play more than four rounds during the long warm summer days. If that has not tempted you, we should close by saying that Sweden has more golf courses in Europe’s Top 100 than all other Scandinavian countries combined.
So what are you waiting for?